The Definition Of Transmedia

See on Scoop.itK-12 School Libraries

Media as a Term Transmedia: a narrative that extends beyond multiple media forms that also plays to the strength those forms; may or may not be interactive The term media has traditionally been used as…

Susan Grigsby‘s insight:

If you’ve been hearing this term as much as I have lately, this is a must-read article that clearly explains what the term means. Examples, too.

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